Division: Marketing Division
Department: Customer Value Management
Location: Accra
Position: Specialist, Customer Segmentation & Propensity Modelling
Level: MTN Level 2
Reports to: Manager, Customer Value Management Operations

Job Summary:

• Planning, building, maintaining, commercialising and implementing predictive and segmentation models spanning prepaid, consumer postpaid and enterprise postpaid bases.
• Enable the customer base management strategy and campaign roadmap by developing predictive models and segmentation which supports the overall CVM strategy and P&L by increasing offer relevance and revenue uplift. Operationally manage these models across commercial and technical business units.

Job Role Key Tasks:

• Enable the customer base management strategy and campaign roadmap by developing predictive models and segmentation which supports the overall CVM strategy and P&L by increasing offer relevance and revenue uplift. Operationally manage these models to deliver commercial return and technical implementation to allow automation.
• Create and maintain model development roadmap
• Model development & maintenance
• Business case development to determine the commercial opportunity of implementing models
• Automation of developed models
• Integration of models in key consumer interaction systems
• Managing machine learning predictive models and their outcomes
• Enhancing modelling capability by evaluating technical modelling platforms
• Big data specification and inclusion in model development
• Create and maintain model development roadmap including the technical requirements for big data inclusion in the analytical environment

Qualification Required & Experience

• University degree or equivalent qualification in mathematics, engineering, statistics, economics, econometrics or any other degree which includes statistics as a major

Experience

• Min 3 years of relevant work experience
Competencies
Technical Competence
• Demonstrated leadership in predictive modelling within a large organisation
• Experience in predictive model development, maintenance, commercialisation and automation.
• Commercially astute
• Experience in managing dynamic learning engine solutions (preferred)
• Experience with technical and commercial implementation of predictive models
• Prior experience of mobile industry (preferred)
• Demonstrated ability to influence management level staff in group and 1:1 situations
• Demonstrated ability to create structure within an unstructured environment
• Disciplined detail-oriented style, combined with ability to simultaneously work at a strategic level

Location: Accra

How To Apply For The Job

Interested and qualified applicants should send their Curriculum Vitae by June 8th, 2018 to:

MTNGhanaRecruitment@mtn.com

Kindly indicate the Position in the subject and note that only shortlisted applicants will be contacted.

Closing Date: 08 June, 2018